An ongoing engagement with Dr. Sanjeev Goel to turn Peak Human's clinic, products, and audience into one connected platform: a member app on web and iOS, an AI avatar of Dr. Goel, and a daily content engine across every channel.

The Peak Human member app beside the brand's global imagery
Client
Dr. Sanjeev Goel · Peak Human
Field
Longevity medicine and wellness
Scope
Web + iOS app · AI avatar · Content distribution · Automation
Status
Ongoing engagement

A daily presence on every channel, and one app where members live, without adding hours to Dr. Goel's week.

Dr. Goel has spent more than thirty years in medicine, and Peak Human already reaches people through a clinic, an online shop, treatment brands, books, talks, and a YouTube channel. But each lived in its own place, with its own site, its own audience, and its own list.

The expertise was there. What was missing was one system that could turn it into a daily presence, bring people into a single member experience, and grow without asking Dr. Goel for more hours.

About this case study

An ongoing engagement. App screens show the design direction with sample data, not real member data. This case study describes the scope and approach, not measured results. Health content and any clinical features are approved by Peak Human's own clinical team before release.

  1. 01

    Software development

    The web platform and the systems behind it: member accounts, data, integrations, and the automations that connect the clinic, the shop, and the audience.

  2. 02

    iOS development

    A native member app that puts the health score, labs, wearables, nutrition, and care in one place, designed to be used every day.

  3. 03

    Content distribution at scale

    An AI-assisted production line that turns Dr. Goel's expertise into daily content across every major channel, in more than one language, with human review on every piece.