Giftology: Project | GetEducated.ai

Consumer SaaS · Project 05

A relationship calendar that turns recurring moments into thoughtful gifts, built top to bottom with its own brand identity.

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Domain: Consumer SaaS
Build: 6 weeks to production
Stack: Next.js · agent-powered recommendations

Project impact

The problem, what we built, and what changes for the business.

01The problem
People care about recurring occasions but manage dates, preferences, and purchase decisions in disconnected places.
02What we built
A relationship calendar joined profiles, budgets, history, and agent-assisted recommendations in one product.
03The result
The product creates a repeatable reason to return before every meaningful occasion instead of relying on one-off discovery.

The brief

Private gift giving is a multi-billion-dollar industry with very little real product innovation in it. Birthdays and anniversaries arrive on the same dates every year and still manage to sneak up on people.

The deliverables

01
Each loved one gets a profile carrying budget, history, and preferences.
02
A year-view calendar surfaces birthdays and anniversaries early enough to act on them.
03
Tina's Desk routes AI-powered recommendations against each profile, so a suggestion is shaped by who it is for.
04
An editorial visual language and a custom brand identity built from scratch, rather than a template with a logo dropped on it.

Recorded evidence

Only documented project facts appear here.